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April 5-8, 2018 • Hyatt Regency Crystal City • Arlington, Virginia (Washington, D.C.)

Social Media & Technology

Facebook, Twitter, Instagram… the list goes on. Our presenters will share tools that are trending in the technology and social media arenas to help you stay current in the field. Integrating these tools into your current repertoire can improve client relationships, build worldwide networks and bring communication to a whole new level.


The Top 10 Mobile Apps for Fitness Professionals 1X

Fred Hoffman

Fred, the author of Going Global: An Expert’s Guide to Working Abroad in the International Fitness Industry and the recipient of the 2007 IDEA Fitness Instructor of the Year Award, has been working in the fitness and health industry for more than thirty years. He holds a Masters Degree in Health Education and is certified by the American College of Sports Medicine and the American Council on Exercise. Fred is the owner of Fitness Resources, an education and consultancy company specializing in staff training, professional career development, social media and marketing solutions for health clubs, fitness centers, boutique studios and personal training companies. A member of the American College of Sports Medicine Health & Fitness Summit Program Committee, Fred served as a member of American Council on Exercise Industry Advisory Panel from 2013 to 2016. Fred’s enthusiasm and expertise has taken him to nearly 50 countries on six continents to speak at more than 200 conferences and conventions, present workshops, conduct staff training, and serve as a consultant on various projects. He has authored numerous articles, and has appeared in over 150 international print publications and e-media. In 2001 Fred was elected to the International Who’s Who of Professionals.

 

OVERVIEW

1. Discover how fitness professionals are using mobile apps for day-to-day business. 2. Examine the benefits that mobile apps provide to improve services and communication, attract new members and increase profitability. 3. Discover the most efficient and easy to use mobile apps that successful trainers and instructors world-wide are using. 4. Explore key considerations when purchasing and downloading apps 5.Discover how to identify best offerings in a market saturated with fitness and health apps

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