Healthy Behavior Change & Motivation
Transform behavior by understanding the core challenges individuals face in their lives. Learn strategies to inspire change for your clients and add new techniques in motivation, communication and goal setting to promote healthy living.
Featured Lecture – The Role of Skeletal Muscle Contractile Duration in the Science of Inactivity Physiology 1X
Dr. Marc Hamilton is a Professor who researches the biochemical and physiological processes involved in understanding how physical inactivity can cause disease (inactivity physiology). His laboratory also is investigating how to optimize healthy effects of skeletal muscle contractile activity in all types of people, but especially in people who are unable to exercise or have pre-existing diseases. He is the Executive Director of a translational research center recently formed in Houston, Texas that will focus on developing a solution for maintaining healthy active lifestyles over the whole lifespan and combatting metabolic and cardiovascular disorders. He founded a relatively young and rapidly emerging field of study called inactivity physiology which is about understanding the effect of muscular inactivity, as well as developing the optimal solution through very high duration muscular activity performed at a relatively low perceived effort, and distributed almost the whole waking day for dozens of hours each week. Studies to date have identified potent molecular and physiological responses related to risk factors for metabolic syndrome, coronary artery diseases, type 2 diabetes, obesity, some cancers, deep venous thrombosis, mortality, and a growing list of outcomes. Epidemiological studies support the basic science results and general “specificity principle” that the biological signals and adaptive effects of too much inactivity throughout many hours of the day (predominantly sitting) are not the opposite of relatively brief periods of traditional exercise, and thus the ideal prescription demands developing an innovative approach taking aim at universal physical activity for all people.
Description coming soon!
Harnessing Behavioral Economics to Drive Well-being Engagement
Barry is Vice President, Products, Partnerships & Client Communications for Preventure, an international, full-service well-being program provider headquartered in Rhode Island. In his three decades of industry experience, he has served in leadership roles overseeing wellness programs for hundreds of global organizations including American Express, Bristol-Myers Squibb, and the clients of Blue Cross Blue Shield of Massachusetts, as well as providing consulting services for start-ups. He’s been responsible for strategic planning, product design and execution, business partnerships, account management and driving operational profitability.
Barry holds a Masters degree in Athletic Training/Sports Medicine and serves on a variety of philanthropic and industry-related boards, including the International Association for Worksite Health Promotion. He resides in the Boston area and is an avid recreational athlete, commits ample time to charitable work and is a passionate music fan.
With virtually no effort and zero cost — but with stunning immediate behavior change results — how did:- a university cafeteria reduce food & beverage waste by nearly 50%?- a Fortune 100 company produce a 28% increase in 401K savings plan enrollment?- an Amsterdam airport reduce men’s room urinal spillage by 80%?The decisions we make are often sub-optimal and highly irrational. “Hooks”, “Nudges”, “Triggers”, “Anchors”, “Decoys”, “Framing”, “Choice Architecture”… nomenclature aside, the application of behavioral economics principles can drive nearly every decision we make in a new direction. In this session, Barry will review a variety of the most widely accepted behavioral economics models, and illuminate how weaving them into your well-being program can promote healthy habit-formation and dramatically impact participation and engagement.
Workshop: Helping Your Clients Say “I DO” to Exercise 1X
Ashley Reid earned her degree from the University of Virginia in Kinesiology with a concentration in Sports Medicine. Ashley is an ACSM Certified Exercise Physiologist and is a Certified Strength and Conditioning Specialist certified by the National Strength and Conditioning Association. She has over 15 years of experience in the health and fitness industry. While running her own fitness business in Northern Virginia, Ashley helped over 100 clients meet their fitness goals through group exercise, personal training, and worksite wellness. With an interest in childhood obesity Ashley became a Certified Health and Physical Education teacher in southern New Jersey where she taught grades K-12 and served as the Head Track and Field Coach. Seeing the need to address poor eating habits, lack of activity and obesity at a community level, Ashley spent four years at Congreso de Latinos Unidos designing, implementing and evaluating community and school-based health promotion programs for an underserved community in Philadelphia. She has given or taught over 2,500 combined lessons and presentations, she’s designed agency-wide education standards for over 80 group educators and her work has been featured at conferences such as the Department of Health and Human Services Science of Eliminating Health Disparities Summit; the Robert Wood Johnson Foundation’s Salud America Summit, the National Council of La Raza Conference and the Good Health Summit in Bogota Columbia.
This session will be used to teach health care professionals how to enhance their clients’ commitment (say “I DO”) to exercise through the use of motivational interviewing. The session will include a lecture and practice format in order to assist attendees on actively learning the material.